AAF-KC ADDY Award call for entries poster, 2013. 

The stag’s tree-like antlers with their periodic regeneration made him a symbol of rejuvenation, rebirth and the passage of time.

18" x 24"

AAF-KC ADDY Award call for entries poster, 2013. 

Poster front and back with mailing tube.

Buttons, detail.

The stag concept for the poster was turned into and interactive performance for the night's award ceremony. An actor dressed up as the stag and interacted with presenters on stage. Between each award category, the stags antlers would grow. The antlers were digitally mapped to the performer, so when he turned his head, the antlers followed.

The stag’s tree-like antlers with their periodic regeneration made him a symbol of rejuvenation, rebirth and the passage of time.